As most are well-aware by now, Bluehole Studios’ PlayerUnkown’s Battlegrounds is a massive success. We previously reported that PUBG sales had reached passed ten million just last month. Its Steam Early Access availability continues to impress on the stats sheet. Now, we have confirmation that the game has passed 15 million units sold since its launch almost seven months ago.
The battle royale scene will never be the same. The success of PUBG has already spawned a copycat in Fortnite Battle Royale and surely there are more to come. Given Bluehole’s reaction to Epic’s free-to-play endeavor with Fortnite, it will be interesting to see how other developers both large and small adapt the battle royale mechanic and make it their own. Fortnite recently notched a concurrent user base around 525,000 players, all but indicating a viable market.
We’ve recently found out PUBG is getting its own subsidiary through Bluehole Studios, PUBG Corp. This group’s sole focus will be developing PUBG to a retail release and getting the game to more platforms. We know that currently Microsoft has a period of exclusivity in a PUBG console launch, but Bluehole certainly wants to cast the widest net possible.
PlayerUnknown’s Battlegrounds is currently available through Steam Early Access for $29.99.